Capital Equity Group
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Rosemont Dunwoody Capital


Purchased three properties:
The Falls: March 2013 for $18,000,000
The Legends: March 2013 for $39,000,000
The Mosaic: March 2013 for $34,000,000
Total: $91,000,000

Sold three properties: 
The Falls: September 2017 for $34,850,000
The Legends: December 2016 for $60,250,000
The Mosaic: September 2017 for $56,650,000
Total: $151,750,000
Location:
Atlanta, Georgia

Property Description:
The Falls: A 308 unit Class “B” multifamily apartment complex. Initial construction was completed in 1968.
 
The Legends: A 532 unit Class “B” multifamily apartment complex.  Initial construction was completed in two phases from 1982 to 1983.
 
The Mosaic: A 504 unit Apartment Community. Initial construction was completed in two phases in 1970 and 1972.
 
All properties went through substantial renovations in 2008 and 2009 and are located within a short drive of any location within the metro area, including Buckhead, Midtown, Downtown Atlanta, and the Perimeter Circle. 

Property Objectives:

Capitalize on the previous owner’s renovations and increase the value of well-located apartment complexes as exclusive residences. Positioning the investment team to capitalize on the growing Atlanta, Georgia market.


Strategy:
  1. Capitalize on the renovations with continued amenity improvements as well as the explosion of business on Georgia Route 400. 
  2. ​Upgraded Clubhouses and renovate fitness centers  on all properties.
  3. Expansion of resident activities improving  the rental living experience. 
  4. Implementation of a newly custom designed website to drive traffic to the site and market the property will highlight the accessibility and enjoyment of rental living.

Accomplishments:
  • Consistent organic rent growth during ownership to increase occupancy. 
  • Renovations allowed us to increase rents and promote the property as more exclusive
  • The new website was successfully launched and has become a widely-used selling tool and method of communication with new prospects
  • Capitalized on high quality properties, renovations, and market location for a successful ownership.

"We believe that the best opportunity for successful investing is to maintain underwriting discipline and focus on effective property management."

​~ Mark Tiefel, President of Capital Equity Group

Latest Happenings:
Capital Equity Group completes disposition of Chatsworth Manchester Apartments on May 31, 2018
  • Home
  • Contact Us
  • About Us
    • Our People
    • Our Team
  • Services
    • Investment Strategy
    • Aquisition Strategy
  • Press Releases
  • Portfolio
    • Berkely Lake
    • Atlantic Point
    • Vinings
  • Case Studies
    • Manchester Apartments
    • Chatsworth Apartments
    • Rosemont at Patewood
    • Rosemont Dunwoody
    • Chelsea Ridge Apartments
    • Glen Lake Apartments